A Flour-ishing first in pre-made frozen dough balls to use Caputo flour, renowned for its popularity, quality and taste. This collaboration elevated our products to new heights, ensuring every pizza is crafted with the finest ingredients.

Flour Power! We are the first to break free from the constraints of using a single brand of flour. This flexibility allows us to source the highest quality flour from around the world, ensuring a consistent and exceptional product tailored to our customers’ preferred tastes.

That’s a wrap! Since our inception in 2012, we have individually wrapped our dough balls to maintain freshness, prevent drying/ cracking and protect hydration levels. This approach not only ensures a superior product but also prevents freezer burn, simplifies storage, and maintains hygiene, keeping the dough balls separate and easy to handle. As a premium brand, we prioritise quality and consistency.

The Power of 4! Our heritage recipe marks yet another pioneering innovation, as we are the first to manufacture frozen dough balls using only four ingredients, highlighting purity and quality in every bite. We use purified water to eliminate any unwanted flavours and odours while setting the perfect pH. Pink Himalayan salt replaces bleached salt, adding a natural, mineral-rich flavour. This combination guarantees a superior product with a perfectly balanced taste and texture.

Kneading to keep it natural? As the first and only UK manufacturer of certified organic frozen dough balls, we are committed to providing sustainable, ethical, and high-quality solutions for the foodservice industry. Our organic dough offers a healthier, more flavourful pizza experience, meeting the growing consumer demand for clean, natural products. By saying no to GMOs, you can enhance your menu, reduce your environmental impact, and appeal to a wider customer base.

Beyond the ordinary! Long before it became a trend, we created a range of colourful dough balls. From vibrant green spirulina to romantic pomegranate pink, our limited-edition products add a playful and visually appealing twist to every pizza. Whether it’s a Valentine’s Day feast or a Veganuary celebration, our colourful dough balls are sure to be acrust above the rest.

From Great Taste to Great Television! Eliminating all our competition in the frozen dough industry in 2020, we became the first frozen dough ball manufacturer to win the prestigious Great Taste Awards. Not only is our sourdough and organic sourdough officially the best, but our Neapolitan dough range was also recently awarded. This sets us aside from all others and is a true testament to the exceptional quality and flavour of our products. Our commitment to excellence has even led to an appearance on Channel 4’s popular television show “Food Unwrapped”, further solidifying our reputation as supreme.

We’re safeguarding your slice with scientific precision! Microbiological testing is essential to maintaining our rigorous quality standards. By conducting regular tests, we proactively identify potential issues, ensuring the safety and quality of our products. This commitment to food safety protects both our customers’ health and our brand’s reputation. Additionally, our production line features cutting-edge machinery that shields our products from unknown contaminants, from raw ingredients through to final weight checks. This level of precision and care sets us apart from our competitors, ensuring the highest quality and safety standards for our customers.